1201 Hambrooks Blvd, Cambridge, MD 21613

Your neighbor just sold their house for $ 480,000

Discover how Shore Living Real Estate helped Paul and Sue sell their home quickly and confidently, aligning their goals with a seamless process.

Read the story

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Here's the seller's story

Paul and Sue Harrison loved their home in the charming Cambridge community, but after purchasing a new home closer to family, they faced the dual challenge of selling their property quickly while managing the financial strain of two mortgages. They sought a professional, empathetic partner to guide them through the process, ensuring they received the best value for their home without leaving money on the table.

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OUR APPROACH:

During our first meeting, Paul and Sue shared their goals: a smooth, stress-free sale, achieving top value for their home, and ensuring showings fit seamlessly into their transition. They appreciated SLRE’s transparent approach and felt reassured by our extensive local market knowledge and absence of high-pressure tactics.

Together, we created a strategy to highlight the home’s charm and location while simplifying showings by having them vacate the home but leave furniture for staging.

Initial Consultation: Laying the Foundation

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Paul and Sue were actively involved in preparing the home. They tackled repairs based on a pre-listing inspection and freshened the interior with new paint. Together, we decided to leave the replacement of an expensive exterior door as a negotiable item, showing strategic collaboration.

Our Approach:

Provided tailored advice on staging, emphasizing decluttering and maintaining just enough furniture for a welcoming look.
Captured the property’s best features through professional photography and videography, including its excellent condition, prime location, and nearby community amenities.
Ensured constant communication, even during unforeseen circumstances, like a brief personal recovery, to address their questions and maintain progress.

Listing Preparation: Enhancing Appeal

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We implemented a comprehensive marketing strategy to attract buyers from diverse channels.

Highlights:

Leveraged digital ads, a dedicated property website, and social media campaigns to showcase the home’s unique qualities.
Coordinated seamlessly with Paul and Sue to finalize the property description and select the best photos, ensuring they felt confident in the presentation.
Provided timely updates on buyer inquiries and showing activity to keep them engaged and informed.

Their commitment to collaboration was evident, and they expressed confidence in the marketing plan, which reflected SLRE’s client-focused approach.

Marketing & Showings: Generating Buzz

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The property received three offers during its time on the market. The first offer was below expectations, but with strategic negotiation, we encouraged counteroffers while maintaining respect for all buyers. Ultimately, a cash offer was accepted within their desired timeline, minimizing contingencies and providing peace of mind.

Negotiation Highlights:

Negotiated a $1,500 post-inspection credit for minor electrical repairs, ensuring the transaction remained favorable for the Harrisons.
Maintained open communication, providing weekly updates and addressing their questions promptly.

Offers & Negotiation: Empowering Decisions

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The closing process required creative problem-solving as Paul and Sue were traveling and in different time zones.

Solutions Provided:

Coordinated secure FedEx transfers and online notarization to ensure smooth document handling.
Maintained transparency with all parties, ensuring settlement proceeds were wired promptly.

By the end of the journey, Paul and Sue expressed relief and satisfaction, ready to embrace their next chapter without financial or logistical stress.

Closing: A Seamless Transition

Takeaways from Paul and Sue's Journey

The sellers' experience through the Empowered Seller Path illustrates the value of a structured, client-focused approach in real estate. By addressing their emotional concerns, presenting their home beautifully, and providing expert guidance throughout negotiations and closing, we achieved a successful sale that aligned with their goals. This successful sale is a testament to the dedication, expertise, and unwavering commitment of our brokerage.

Tailored Guidance

Our approach focused on the sellers' unique needs, allowing us to offer personalized advice at each step.

Effective Marketing

By keeping the home furnished and using high-quality marketing materials, we maximized buyer interest.

Empowered Decision-Making

The sellers felt confident in her decisions, thanks to our clear communication and expert guidance.

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"Your work surpasses any I have ever seen from a realtor in all the time I have done real estate."

— Cindy Gerber

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Julie Stevenson

Broker / Owner

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